On Paper: Buick Verano vs Kia Optima LX
A brief paper comparison of two base-model cars aspiring for entry-luxury status.
Buick Verano @ $23,000:
Leather
Bluetooth
Manual seats
180hp 2.4L I-4
21/32 mpg
6-speed Automatic
Compact interior
184″ long
3230 lbs
16″ wheels
6 speakers
USB
91 cubic foot total passenger volume
Made in Michigan by UAW
Kia Optima @ $21,000:
Cloth seats
NO Bluetooth
Manual seats
200hp 2.0L I-4
24/35 mpg
6-speed Automatic
Midsize interior
190″ long
3230lbs
16″ wheels
6 speakers
USB
102 cubic foot total passenger volume
Made in Georgia with non-union labor
The 2012 Buick Verano is one of the quietest cars on the market but it’s also a bit slow, taking 9 seconds to reach 60 mph according to Edmunds.
The Kia isn’t quick either, taking a hair over 9 seconds to hit 60, and the ride isn’t as smooth nor does it have the Verano’s coffin-like sound insulation. The Optima does have a 3mpg fuel economy advantage and a spacious interior with generous rear leg room.
So, is it worth $2000 more for a smaller car with extra sound deadening material and marginally better acceleration?
As a brand, Buick lacks the cachet and outward appeal of Cadillac and Mercedes-Benz, so paying more primarily for a badge in this case seems unwise.
Not to mention that the Kia looks better. This Verano thing looks like they took the front of an Enclave and smushed it until it fit.
Buick only exists anymore because the Chinese love their Buicks.